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Part of our mission at Flatbread Company is to support local organizations that make an impact on our local community. Our benefit nights that are held on Tuesday’s, and at each one of our restaurants, help complete our mission. If you are interested in participating, please feel out our application. The guideline at the end of the page, shows the responsibilities that we both have to create the best chance for a successful benefit night for your organization. 

Benefit Online Application

Today's Date *
Today's Date
Date Application is Submitted
Address *
Address
Contact Person *
Contact Person
Phone *
Phone
Website or Social Media Link. If none please type none.
Requested Benefit Date *
Requested Benefit Date
 

Step One: Complete the benefit application below (or download the PDF above) and please email it to Alicia Sparada, Flatbread Company’s General Manger: alicia@salemflatbread.com. We will decide whether your organization for your benefit night at Flatbread Company is a good fit. Be advised, we stay away from direct or popular political issues and topics. We support organizations that we feel would have broad support from people.


Step Two: If your organization is chosen, we will find a convenient time to meet to discuss your strategy and ways to “spread-the-word” about your benefit night to the public. By promoting your event, more of your supporters will attend, along with potentially gaining more.

As part of your application, please check each of the following actions that your organization will do to ensure your successful benefit night.

  1. Mandatory Marketing Requirements

    • Hand paint a canvas banner measuring approximately 3’ X 3’ and includes:

  • Name of your organization.

  • Date of your benefit night.

  • Any other pertinent information such as “silent auction” or “raffle” if they will be held.

  • No plastic or computer generated signs please.

  • If you have any questions, feel free to contact Alicia Sparda.

2. Deadline

  • Deliver it to the restaurant at least one month before your benefit night.

  • Missing the deadline can put your benefit night in jeopardy. The Managing Partner must approve your finished banner.

3. Company Information
Please write an informative summary that describes your organization or effort.

  1. Brief history or background of your organization.

  2. Your purpose and main goals.

  3. A list of different activities that you have chosen to go along with your benefit night (ex. a silent auction or raffles).

  4. Emphasize on what you will be doing with the proceeds from your fundraising efforts in the community. We will be providing this information to our staff members for them to answer any questions about your organization throughout your benefit night.


Other Suggested Initiatives

• Have a representative of your organization contact local newspapers weeks in-advance to see if they might put a notice in the paper for you. Most newspapers run weekly calendar sections and would be happy to publicize any non-profit event. Ask the managing partner for contact information for local news outlets.

• Publicize your event in a newsletter or special mailing to your supporters. Please include us in your mailing(s) and/or send us a copy of your newsletter. 

• Contact your supporters using your email and social media. Be sure to include the benefit coordinator, Alicia Sparada, in your email: alicia@salemflatbread.com

• Post the event on your website as well as any other websites that might support you. Social Media and blogs can be used as well. If websites or blogs are used, please include the URL(s) here.

• Make posters and ask merchants to post them in their shops/venues. Bring us one too!

  • Print out flyers and hand them out at previous organizational events or gatherings you hold. Please bring us a copy.

  • Contact a local radio or television station for a free mention.

  • Start a calling chain to personally request attendance from your supporters.

Reminder: Again, provide us with a copy of all printed or posted material


Step Three: We will raise your banner at least 1 week in advance of your benefit, which will both advertise and raise awareness for your cause. Banners that are beautiful often find a permanent home at Flatbread Company, continuing to promote awareness of your organization.


Step Four: The night of your benefit is here! Here are some more ways to broaden your appeal and your evening’s proceeds…

  • We will provide a table for you to give out flyers, membership information, stickers etc.

  • We suggest you have a representative be at the restaurant by 4:30 PM to set-up, and greet and answer any questions that our guests may have about your organization. 

  • Your representative may also: Sell raffle tickets and hold a silent auction. Organizations have reported that having a raffle and/or silent auction can double or triple the amount of money that was raised during the benefit.


Step Five: Flatbread Company will donate $3.50 for each large flatbread and $1.75 for each small flatbread that was sold during your benefit. Donations typically range from $400.00-$1,000.00 for organizations that actively get the word out.


Step Six: Please prepare and distribute a post-event press release to the local newspaper and/or other media sources. The Managing Partner can help you identify the areas media outlets. This is a great way to say thanks to you supporters and to bring continued awareness about your event. This will help you continue to build your event for the years to come.


We encourage you to do as much as you can/each step to make your benefit night a complete success. The Tuesday night reserved for your benefit is a highly sought after date for many local causes and organizations. In other words, there are more organizations that want to hold benefits at Flatbread Company than we have room for, so please do not waste it.

We advise that you do not apply if you feel you cannot make the commitment to complete each step necessary to insure a successful night. To help, we can provide some examples of previous benefit flyer’s and postcards that demonstrate ways that you can promote your benefit night.

Lastly, we would like to thank you and your organization for the efforts that you are making to better our world. You are an important part of the fabric of this earth. You are making a difference!

If you have any questions, please contact Alicia at (978) 744-2829 or alicia@salemflatbread.com.